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3 min read

DIMO and Caramel partnership simplifies and maximizes the value of private transactions

June 2, 2023

DIMO and Caramel are teaming up to revolutionize the way you sell your car by allowing you to unlock the highest value and a seamless transaction experience. By combining DIMO’s cutting-edge vehicle data protocol with Caramel’s secure and user-friendly platform, car owners can now maximize their cash returns when they’re ready to sell their car.

What is Caramel?

Caramel offers a convenient and safe way for anyone to sell their car privately. Caramel enables you to connect directly with private buyers, ensuring that you receive the full value for your vehicle. If you've ever wanted to make more money selling your car privately and avoiding the dealership, but have been scared by the complexity and work involved, Caramel can relieve that stress and help.

Using DIMO data with Caramel to make a confident sale

DIMO, on the other hand, specializes in leveraging vehicle data to unlock the full potential of your car.

In the DIMO Mobile app, you can get real-time insights into your car's performance, maintenance history, and other essential metrics like a data-driven vehicle valuation, allowing you to make informed decisions about your car's worth.

In the near future, DIMO users will be able to send their vehicle data directly to Caramel with the click of a button. This can include data points such as the make, model, year, odometer, and VIN number of the vehicle for sale. Caramel will leverage this information so that any buyer can purchase your car in a matter of clicks. Not only does this help sellers skip steps, but it creates a transactable link that can be added to any marketplace listing with verifiable DIMO data. This makes it easier for buyers and sellers to have confidence in their private party transaction. Something that's only possible through DIMO.

One of the significant advantages of this partnership is the opportunity for customers to earn $DIMO Rewards when they buy or sell a vehicle when they access Caramel on the DIMO Marketplace. This additional incentive enhances the value you receive from your car sale, adding an extra layer of benefit to the partnership. DIMO Rewards are like an airline reward point for your car, or even your entire fleet. Whether it’s tires, maintenance, or vehicle sales, you benefit when you use the marketplace.

The partnership between DIMO and Caramel brings together the power of data-driven valuations and a secure platform for private car sales. By leveraging DIMO's advanced technology and Caramel's comprehensive services, sellers can more easily navigate the stressful and complicated process to maximize the value of their vehicle via private party sale.

Why use Caramel?

While selling a vehicle privately offers the potential for greater value compared to selling to a dealership, it may not be the best choice for everyone. Private sales require additional effort and potential interactions with buyers, which come with their own set of risks. Caramel removes most of these risks, allowing you to realize greater value alongside greater ease and safety. We encourage you to consider your individual circumstances before deciding to sell your car privately. If you're looking to make a private sale, Caramel is one of the best ways to go.

Ready to unlock the full potential of your car sale? Visit the DIMO Marketplace within the app today to learn more about Caramel and how you can leverage their secure platform to sell your car privately. 

Say goodbye to traditional selling methods and embrace a streamlined, data-driven approach with DIMO and Caramel.

Written by: Colin Knudsen Ecosystem Revenue Manager

Colin Knudsen is a car nerd at heart, and in practice. Having bought and sold upwards of 25 personal vehicles, and assisted others with 100s more, Colin is always willing to apply his immense vehicle transaction knowledge to anyone who will listen. Prior to DIMO, he built and maintained a fleet of 50+ vehicles for an automotive recall-awareness startup, and was an integral part of growing the company from 5 employees to 300 in just 18 months.

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